Case Study: Website & Brand For Exterior Decorator

As a growing painting and decorating business, Primrose Painting needed a professional identity and online presence to help them attract new customers.

They had no existing branding or website, which made it difficult to showcase their work or build trust with potential clients. Their goal was simple: to create a brand that reflected the quality of their craftsmanship and a website that would generate new business enquiries.

What did we do?

We worked with Primrose Painting to build their brand and website completely from the ground up:

Branding

We developed a brand that communicates professionalism, quality, and attention to detail, this included:

  • Designed a new logo
  • Colour palette
  • Typography system
  • Imagery and Iconography
  • Background patterns

Website Design & Build

We worked with Primrose Painting to develop a fully responsive, SEO friendly website featuring:

    • Service pages that clearly explain their expertise
    • Local area targeting with pages for each location
    • Blog to demonstrate expertise and build trust
    • Integrated testimonials and strong calls-to-action for enquiries
    • A user-friendly CMS (WordPress), allowing the team to update content as their business grows easily.

Primrose Painting now has a consistent, professional identity and a website that serves as a genuine marketing tool. For the first time, they can confidently showcase their work online, attract new clients, and stand out in a competitive industry. The launch of their brand and website has given them a solid foundation to build their business and online presence going forward.

What did they think?

“We didn’t have any branding or website before, so we weren’t sure where to start. Trade Pixels made the whole process simple and stress-free, guiding us from the first ideas through to a finished brand and site that we’re proud to show off. The result looks professional, reflects the quality of our work, and we’re very happy with the final result!”

Dermot O’Neill, Founder, Primrose Painting

Looking for a website?

We know a new website or digital marketing can feel daunting – especially if you’ve been let down before. That’s why we keep things easy, cut out the jargon, and focus on what matters: helping tradesmen generate more leads and revenue in their local area. Whether it’s SEOPPCSocial Media, or a new website – we’re here to help.

With years of experience and a full range of skills, we make the whole process simple… from start to finish. Get in touch today and let’s start building your business online.

About The Author

Ben Brook, Founder

Ben is the founder of Trade Pixels and has over 15 years of experience working across multiple digital marketing channels and managing strategy for clients across trades, financial services, travel, and recruitment.

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Want more enquiries, better jobs, and a website that actually works for your business? We help tradespeople build a strong online presence that brings in consistent leads – without the headaches.

Whether you need a new website, better Google rankings, or a complete digital strategy, we’ll handle the hard work so you can focus on the job.

Use the contact form and let’s talk about how we can grow your business.





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    Trade Pixels made the whole process simple and stress-free, guiding us from the first ideas through to a finished brand and site that we’re proud to show off. The result looks professional, reflects the quality of our work, and we’re very happy with the final result!”

    Dermot o’leary

    I can’t recommend Trade Pixels enough. They were a pleasure to work with, always responsive and they delivered above and beyond my expectations. If you’re a local tradesperson or business owner, looking to give digital marketing a go… these are your guys!

    Matthew Battye

    Enjoyed working with Ben and the Trade Pixels team on my new website. Since launch we’ve seen more trffic, better rankings, and ultimately more leads coming through the website. I would highly reccomend them for your next digital marketing campaign.

    Iain Johnston